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An international expert jury has recognized the new Astra with the internationally known �red dot� award in the product design category.
This prize is added to the impressive list of awards already attributed to the new Astra since it went on sale in December 2009. So far, the elegant compact has received 16 awards, including the 2010 Golden Steering Wheel award. The Astra was also named 2010 Car of the year in several countries like Spain.
The international red dot design award � presented since 1955 under the aegis of the Design Zentrum North Rhine Westphalia in Essen, Germany � ranks among the largest and most renowned design prizes in the world. It is granted to products by an international panel of design experts who base their criteria on degree of innovation, functionality and formal quality.
This prize is added to the impressive list of awards already attributed to the new Astra since it went on sale in December 2009. So far, the elegant compact has received 16 awards, including the 2010 Golden Steering Wheel award. The Astra was also named 2010 Car of the year in several countries like Spain.
The international red dot design award � presented since 1955 under the aegis of the Design Zentrum North Rhine Westphalia in Essen, Germany � ranks among the largest and most renowned design prizes in the world. It is granted to products by an international panel of design experts who base their criteria on degree of innovation, functionality and formal quality.
Red dot awards have been presented to many companies known for their innovative design, including Apple, Nokia � and Opel. Five other Opel models �the Insignia, the Flextreme Concept , GT, Astra GTC, the 1998 Astra G � already are featured in past red dot design yearbooks archived in the center�s museum in Essen.
Source: Opel Media Online
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